A joke sign reading "Influencers Pay Double" sparked global outrage and support. The restaurant owner got featured in Time Magazine and the BBC. The irony? More exposure from mocking influencers than they ever offered. #Influencers #SmallBusiness #Viral #Marketing
Listen to Joe on #thePOZcast: https://www.thepozcast.com/joe-nicchi-creating-the-soft-serve-empire/
